QR Codes for Every Industry

59%

of diners would use a QR code to view a menu

48%

would use one to place their order

52%

of adults belong to a café or restaurant loyalty program

~60%

of Starbucks' US revenue comes from rewards members

73%

are more likely to book a hotel offering self-service tech

73%

want to manage their stay from their own device

88.7%

of guests rank clear check-in instructions as their #1 need

77.4%

say a digital guidebook would improve their review

$271B

global tours & activities market in 2025

13%

of travellers took a self-guided mobile tour last year

~20%

of Whitney Museum visitors used its QR web guide

~100M

US consumers will scan a QR code by 2025

79%

of shoppers are more likely to buy a product with a scannable info code

~89M

US shoppers scanned a QR code in 2023

~100%

of buyers use the internet in their home search

~1 in 3

of buyers use yard signs as an info source

49%

of couples put a QR code on their invitations or save-the-dates

20% → 49%

growth in wedding QR use since 2022

70%

of exhibitors now use digital attendee-engagement tactics

~53%

see QR schedule access as highly used by attendees

1 in 3M

scan error rate vs. 1 in 300 for manual keying

99.9997%

barcode accuracy in a US DoD study

86%

of consumers used contactless payments in 2025

74%

prefer contactless for speed and convenience